Efforts toward the sustainable development of the automotive industry

The automotive industry, which is said to be the backbone of the Japanese manufacturing industry, is now undergoing a major transformation period. Amid the progress in the fields of CASE (connected, autonomous, shared and electric) and MaaS (mobility as a service), the industry also faces the challenge of achieving carbon neutrality throughout the product life cycle. To overcome this transformation period, second-tier and small- and medium-sized parts suppliers in the Chubu region are required to actively take on the challenges of opening up future business areas while generating profits in existing business areas.

• - Providing information on CASE, MaaS, and the latest technological development trends
• - Building a support system in collaboration with local support organizations
• - Helping improve planning and proposal skills through strategy formulation
• - Providing support for capital investment and technological development

In addition, as the global market for MaaS-related businesses is expected to grow rapidly in the coming years, we support MaaS demonstration experiments in the Chubu region and carry out activities to raise public awareness by holding symposiums, with the aim of creating new value from the perspective of mobility

Holding a smart mobility symposium via online distribution

Forming Asia’s largest cluster in the aircraft industry

　With the global market for the aerospace industry expected to expand in the medium-to-long term, the Chubu region, which is Japan’s premier aerospace industry cluster, aims to become Asia’s largest cluster, able to compete with developed Western countries and unrivaled by Asian and other emerging countries. Currently, to survive the impact of the COVID-19 pandemic and grow in the future following the recovery of aviation demand, the Chubu region’s local governments and support organizations work together to support aircraft suppliers through Chubu Aerospace Support Action.

Strengthening the competitiveness of the healthcare industry

Facing a declining birthrate and an aging population and entering the era of the 100-year lifespan ahead of other countries around the world, in addition to developing innovative medical devices, Japan needs to come up with preventive and health promotion services that will enable it to extend its healthy life expectancy and build a lifelong active community. We help implement measures aimed at the following: 1) developing medical, long-term care, and welfare equipment that maximize the strengths of the Chubu region, which is a major area of concentration of the manufacturing industry; and 2) creating new health-management and disease-prevention products and services that will meet diverse needs.

Promoting the Chubu region’s service industry and revitalizing its shopping districts

We help advance initiatives aimed at helping tourism and content industries grow, promoting designs, executing the Cool Japan strategy, and improving the functions of and increasing the sales of shopping-districts, around which regional community activities are centered. As the tourism sector is related to a wide range of industries, we actively carry out measures to boost consumption and promote inbound tourism by, for example, fostering local tourism resources such as food and experience-based tourism. In addition, we provide support for companies that actively operate their business to respond to new lifestyles or to solve social issues. We also encourage the use of information technology to improve the productivity of local companies and the Chubu region.

Supporting companies that take on the challenge of digital transformation through the establishment of the Chubu DX Promotion Community

The Chubu DX Promotion Community was established in March 2022 as a collaborative support framework provided by industry, academia and government to advance the digitization and digital transformation (DX) of companies in the Chubu region. By providing ever-better DX support to increase the number of companies that take on the challenge of DX, we aim to encourage corporate transformation and revitalize local industries through the utilization of digital technology.

　The Hokuriku Branch also works on the promotion of DX. The Hokuriku region is a cluster of companies with niche top technologies and companies taking up challenges in conducting innovative research and development. To enable these companies to continue to exist as entities that take the lead in supporting the local economy, the Hokuriku Branch helps companies work on initiatives aimed at building new business models that utilize DX and improving productivity.

Helping startups grow and promoting collaboration with local companies

　In cooperation with the Central Japan Startup Ecosystem Consortium (Aichi Prefecture, Nagoya City, Hamamatsu City, etc.) and other local stakeholders, we work on helping startups to grow and also encouraging local companies to develop new businesses and to accelerate their collaboration with startups.

Developing human resources

　We hold training courses for next-generation female leaders to help them increase their store of knowledge and facilitate networking.

Securing and utilizing human resources

　For the sustainable development and value improvement of local SMEs, we work to foster momentum toward the formulation of human resource strategies linked to management strategies. Furthermore, we provide support in securing and utilizing diverse human resources (including women, seniors, young people, and those who graduated when there were not many jobs in the market) through diverse workstyles (having multiple jobs, side jobs, etc.).